Work Experience

Product Designer


U.S. Bank • Contract
April 2022 – January 2025
Minneapolis, MN

  • Designed intuitive, engaging, and accessible user interfaces for the Elan Financial Services' credit card app, transforming a 1.6-star rating to an outstanding 4.8/5 stars with 123,000+ reviews by delivering a world-class application for financial services and digital banking.

  • Drove the design and maintenance of 37+ native and responsive web features using Figma, leveraging a custom white-label design system to deliver intuitive, scalable experiences for partner credit card systems and achieve a 94% task completion rate and 76% satisfaction rate.

  • Led extensive user research and synthesis, including competitive analysis and a Google Sprint, collaborating with Product Managers and UX Researchers to validate features and inform product strategy, resulting in research-backed solutions that resolved critical user pain points.

  • Acted as a core member of a cross-functional agile product development team, integrating accessibility-first design principles from conception through to shipping products to market, ensuring inclusive and seamless user journeys for millions of users.

UX/UI Design Mentor

Springboard • Part-time
April 2022 – May 2023
Remote

  • Mentored three UX/UI design students on two capstone projects, a UX industry design project, a Google Venture design sprint, their professional portfolio, interview preparation, job search, and various curriculum exercises

Senior UX/UI Designer


Xcel Energy • Full-time
2021 – 2022
Minneapolis, MN

  • Orchestrated the redesign of Xcel Energy's global navigation, transforming an outdated and inconsistent system into an intuitive, scalable experience that provided seamless functionality across residential, business, vendor, and partner microsites.

  • Drove user research and synthesis, leveraging user surveys, Google Analytics, and competitive analysis to uncover critical pain points and inform design strategy, ensuring research-backed solutions for the revamped navigation.

  • Contributed significantly to the Xcel Energy Design System (XEDS), creating high-fidelity mockups and prototypes that unified typography, iconography, and colors, fostering collaborative iteration and ensuring brand cohesion for world-class applications.

  • Championed a mobile-first design approach, elevating critical information like outage details for quick access, and refined navigation through usability testing (A/B tests, unmoderated sessions) to deliver a consistent and user-friendly experience across all platforms.

Product Designer

Thrivent • Full-time
2020 – 2021
Minneapolis, MN

  • Led the redesign of Thrivent’s authenticated financial services platform, transforming a disjointed experience into an intuitive, personalized digital banking solution by aligning branding and functionality with the mobile app and modern industry standards.

  • Initiated proactive user research and synthesis through a novel approach, leveraging internal employee accounts and Amazon Turk surveys for competitor analysis of private authenticated experiences, directly informing data-driven design decisions for world-class applications.

  • Operated as a key member of a cross-functional agile product development team, rapidly iterating wireframes and contributing to usability testing (A/B click tests, moderated sessions) to address critical member pain points and ensure research-backed solutions.

  • Applied systems thinking to develop scalable experiences and a cohesive design, fostering strong team collaboration to transform a complex financial platform, setting the foundation for future member engagement and shipping product enhancements with long-term impact.

Product Designer


Ameriprise • Contract
2019 – 2020
Minneapolis, MN

  • Led the UI/UX design and successful shipping to market of a world-class mobile app dashboard MVP for financial services, transforming a disjointed experience into an intuitive, personalized hub by leveraging extensive user research and synthesis (A/B, unmoderated testing, competitive analysis) and rapid prototyping within a cross-functional agile product development team, ensuring scalable experiences and seamless cross-platform alignment.

  • Orchestrated the comprehensive redesign of RiverSource.com, a flagship financial services B2C website, transforming an outdated and non-compliant platform into a modern, intuitive, and WCAG 2.0-compliant experience through extensive user research (competitive analysis, tool audits, user flow restructuring) and high-fidelity prototyping, establishing a foundation for increased engagement and scalable impact across the organization's digital banking products.

  • Spearheaded a global initiative to transform Columbia Threadneedle's digital presence, evolving a small accessibility review into the development and implementation of a unified, WCAG 2.1-compliant design system for financial services, which streamlined over 100 inconsistent colors and fonts, resolved critical accessibility issues, and drove significant efficiency gains for design and development teams.

  • Collaborated with a cross-functional team, including leadership, UX, product, accessibility, content, research, development, and QA specialists, demonstrating a bias towards action in shipping products to market.

Senior UX/UI Designer

Hot Dish Advertising • Contract
2019
Minneapolis, MN

  • Led end-to-end digital design experiences for nationally recognized, and award-winning B2B franchisor clients

  • Completed the launch of several results-driven, user-centric responsive websites, and numerous landing pages, social media, and digital ad campaigns in a fast-paced, deadline-driven environment

  • Performed user experience audits, competitive analyses, and user interviews, created user personas, user journeys, and high-fidelity mockups, and developed prototypes within a collaborative, design-thinking framework

  • Mentored and oversaw a Graphic Designer for various digital client experiences

  • Projects included: responsive website designs, B2B brand marketing, landing page designs, eMarketing campaigns, and collateral design

Senior Graphic Designer


Optum • Full-time
2013 – 2018
Eden Prairie, MN

  • Led and mentored two Graphic Designers for B2B corporate marketing communication initiatives

  • Served as a creative business partner, overseeing project, time, and budget management

  • Drove strategy, design, coordination, and production for internal, multichannel brand marketing solutions

  • Provided guidance and adherence to brand guideline standards for enterprise-wide marketing communication projects in a fast-paced, deadline-driven environment

  • Projects included: B2B brand marketing and identity, collateral and signage design, eMarketing and website intranet graphics, event branding, video graphics, digital signage, and executive presentations

Professional Development

  • Nielsen Norman Group, 2022

    • Lean UX and Agile

    • Being a UX Leader

    • Design Thinking

    • Design Tradeoffs and UX Decision Frameworks

    • Information Architecture

  • Chegg Skills, 2018 – 2019

    • User Experience Design (UX)

    • User Interface Design (UI)

    • Front-end Web Development

Education

  • UW-Stout
    Major: Graphic Design
    Menomonie, WI

  • Fachhochschule
    Graphic Design
    Hildesheim, Germany

Volunteer

  • University of Minnesota
    October 2024 – June 2025
    Remote

    • Guided a UX/UI Design student in building a successful career by diving into the essentials: mastering portfolios, personal branding, career paths, job search strategies, and interview skills

    • Provided hands-on feedback on projects, and equipped them with networking know-how to help them confidently enter the industry

Organizations

  • UXPA-MN member
    (User Experience Professionals Association)
    2019-2022

Get in touch

Looking for an experienced designer who blends creativity with functionality? Let’s connect. I craft intuitive, user-friendly experiences that drive engagement and results. Reach out to discuss how I can elevate your product’s design.